Virtual Community Builder Power Training Series!

Learn how to build B2B Virtual Social Communities that deliver ongoing value and marketing intelligence, while allowing you to maximize the return on your social media investment.

B2B Virtual social networks, such as LinkedIn and their communities, embody one of the most significant sources of business opportunities for both B2B companies and marketers today. If you are able to break through the chatter, these virtual communities can help you to systematically acquire powerful business intelligence which can shape the development of new products and services and drive your marketing and sales strategies.

Businesses are struggling more than ever to understand their clients and prospects complex needs. They are also struggling to generate more sales leads, build customer affinity, and ultimately, to deliver real value to their customers in an effort to retain them.

This series is lead by Barnard Crespi, builder of the Marketing Executives Group, (a worldwide community of over 12,500 marketing executives), co-builder of The Global CIO & Executive IT Group, (An MIT Sloan CIO Group), as well as other B2B virtual communities and social media channels.

This coaching session is a 1 day, high intensity, results driven virtual community training program. This program is designed to help you and your marketing teams execute virtual community and social media strategies that will help you:

  • Understand the complex needs of your members, clients, prospects, and constituents alike.

  • Position yourself as the expert, enticing clients and prospects to actively engage you.

  • Deliver content and resources relevant to the realities of your community members.

  • Flag and engage potential members who have a problem that you can solve. “People don’t buy products or services; they buy solutions to their problems.”

  • Transition relationships from virtual connections to personal live communications (over the telephone or in person).

  • Identify an affinity-building model which is unique to your community and can help you build stronger lasting relationships which can conduce to new business opportunities.

  • Maximize the return on your organizations social media investment (corporate blogs, private communities, virtual meet-ups) without wasting dollars, and enduring the frustration of yet another unsuccessful campaign…

Power Training & Working Sessions will be face-to-face time, working side by side with Barnard Crespi. You will be introduced to proven precision targeted techniques for developing a virtual community strategy that will leverage your social media strategy. Even if you are in a highly competitive market you will learn how to place your organization over and above that of your competition.
You will leave the session with a tangible, executable, step by step strategy, allowing you to start developing a virtual community that can provide you with direct insight into your prospects’ and clients’ complex needs. This will help you by facilitating the identification of new business opportunities, increasing your probability of closing new business, and retaining existing clients. You will walk away with an action plan for your own virtual community/social media strategy -- ready to be executed and delivering results right away.

We can offer you a virtual community building strategy and execution session specifically configured to your business requirements.

For complete details and availability connect with us at: CommunityBuilder@datatelmarketing.com

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